Imitation is the greatest form of flattery. I learned this lesson very early in my career. I was taught, that if you want to learn…
It’s true! We are all creatures of habit! Think about it. If you are anything like me when you get home each day, you follow…
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Imagine if you knew all of the information about why a customer would buy from you before you began your sales presentation. If you had this invaluable information, wouldn’t that make your job that much easier? Of course, it would! Did you know the customer will provide you with all of this information without ever knowing it? That’s right, your customer will actually tell you everything that you need to know to sell them their next car, if you know how to ask. It is really simple, actually, all you have to do is ask the customer about their current or most recent vehicle, and they will spew out more information than you can imagine. This works for several reasons: