I Said the EXACT Same Thing
Have you ever been working with a customer, trying to close the deal, said all the right things and the customer still wouldn’t close? Of…
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Customer Satisfaction or Customer Loyalty
What’s the difference? First let’s take a look take a look at the definition of each: Satisfaction: fulfillment of one’s wishes, expectations, or needs, or…
Goodbye 2020, Hello 2021 (Part 2)
This article is a continuation of last weeks article. If you have not read, Goodbye 2020, Hello 2021 (Part 1) check it out first. And…
Goodbye 2020, Hello 2021 (Part 1)
It is that time of year again. We have put another year in our rearview mirror and what a crazy year it was. Whether 2020…
Do Your Customers Remember You?
Be honest, do they? Probably not. Here are some scary statistics: 88% of customers have no specific plan to buy from the same salesperson or…
Are you for Reals?
Customer: “Your price is too high!” Typical Salesperson: “How much do I need to lower it by to earn your business?” ARE YOU FOR REALS?…
You Missed!
“You miss 100% of the shots you do not take.” – Wayne Gretzky Obviously, the “GREAT ONE” Wayne Gretzky was talking about taking shots while…
Features vs Benefits
What is a Feature? Simply put, a feature is something that is included in your vehicle or something that your vehicle can do. Features add…
UP Your Game, Your Competition Is!
Wow, COVID-19 has changed the automotive sales industry. Am I right? If you have been selling cars for more than a year, you know this…
What is a ‘Trial Close’ Anyway?
If you are anything like me, you have asked yourself “what the heck is a trial close?” My manager’s or even trainers would tell me,…
What the H-E-L-L is Going On?
Have you ever been stood in line at the DMV? Or sat in a doctor’s office waiting room? Five minutes can feel like an hour.…
The Power of “OR”
Customers and people in general love being given choices, but not too many. This is where one of the most powerful words in the sales…
